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Market Basket Analytics

Market Basket Analytics

Project Overview:

The Challenge

A cafeteria needed better visibility into product performance, peak hours, and bundling opportunities to optimize operations and customer engagement.

Applications and Impact:

The Solution

We implemented a Market Basket Analysis solution that identified top-selling items (e.g., Coffee, Bread), peak service hours, and common product pairings (e.g., Coffee + Toast or Cookies). A dynamic dashboard allowed filtering by category, date, and weekday for custom insights.

Mindslake Advantage:

Key Benefits

  • Optimized Inventory: Prioritized high-demand items, reduced waste
  • Smarter Staffing: Aligned workforce planning with demand patterns
  • Effective Promotions: Bundled products to increase average ticket size
  • Customer-Centric Strategy: Enhanced layout and offerings based on purchase behavior
Result: Improved operational efficiency, smarter promotions, and a more tailored customer experience.

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